Today, we're examining Vio.com, a bootstrapped company that's quietly built a €1B+ business by solving a fundamental conflict in travel metasearch. I've been following Vio.com's journey for several years, intrigued by its contrarian approach to an industry dominated by venture-backed giants. While most travel companies chase growth at all costs, Vio.com has methodically built a profitable business that puts travelers and transparency first. Their story challenges conventional wisdom about what it takes to succeed in travel tech today.
Terrific analysis. Vio is arguably the greatest unsung story of the OTA market!