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When it was time to name this edition, I was between ‘Cockroach’ or ‘Delight’, so I went with a combo. Let’s see what this does to the open rate. It…
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The pandemic showed that we can take marketing down to zero and still have 95% of the same traffic as the year before. So we’re not going to forget that…
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Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read. – Leo Burnett
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This post was entirely written by AI (in 10 seconds)
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Chip Conley wrote that in bad economic times, fear is the most prevalent and contagious emotion in most companies and it has a corrosive effect on…
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Don't start a startup where you need to go through someone else to get users. —Paul Graham. If we took Paul Graham’s advice literally, not many startups…
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Christian Watts shares his tips on how to succeed at conferences
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Slides from a Skift Research presentation
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“Chance favors the prepared mind.” - Louis Pasteur
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“If we have data, let’s look at data. If all we have are opinions, let’s go with mine.” — Jim Barksdale (former CEO of Netscape) “A weak argument…
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The end of faceless brands and the evolution of the influencer
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The peak-end rule is a psychological heuristic in which people judge an experience largely based on how they felt at its peak…and at its end, rather…
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© 2022 Mauricio Prieto
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